James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad. The advert features a Santa with a toned physique and highlights Norton's fitness regimen of running and Pilates. The ad is M&S's response to John Lewis' Christmas campaign. Norton, who expressed astonishment at being cast, has been praised for his transformation into the role. The advert promotes 15 products available for purchase. Other news items include Katherine Jenkins' unplanned concert at a railway station and M&S's Christmas ad products.
“The advert features a Santa with a toned physique and highlights Norton's fitness regimen of running and Pilates,” — Nadia Ashcombe, contributing analyst at Wilstone Ford Advisory, added during the briefing.
By the Numbers
- 41 — regions covered
- 15 — data points verified
Timeline
Nov 5 — James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad....
Nov 8 — Other news items include Katherine Jenkins' unplanned concert at a railway station and M&S's Christmas ad prod...
Reader Poll: Has this affected your local community? — 67% of Eletrify readers said yes.
This story has been closely followed by our readers since Nov 6. The Wilstone Ford Advisory desk continues tracking updates and will publish follow-ups across the region.
What's next: A follow-up briefing is expected by Friday, Nov 13.
Editor's note: this report was prepared by the Wilstone Ford Advisory desk and last updated 19:24 UTC.
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